In 1958, political science novelist Eugene Burdick and
former naval officer William Lederer unveiled The Ugly American a
fictional text concerning a number of problems facing U.S. diplomatic relations
in Southeast Asia. Considered one of the
quintessential Cold War texts and most influential American political writings,
it achieved the formulation of the Peace Corps during Kennedy’s tenure. An immensely popular bestseller that coined
the term ‘ugly American’, it told the story of a fictional Southeast Asian
country called Sarkhan involving a number of vignettes characterizing the Democratic
struggle against Communism due to failing to engage with the populace on their
level with zero effort to learn their language or customs.
Incidentally published on the heels of the Marlon Brando
Southeast Asian set romantic drama Sayonara, the scenic cinematic
potential for Burdick and Lederer’s novel The Ugly American naturally
attracted the attention of the actor who with producer-director George Englund
in his debut film joined forces to make a somewhat pared down interpretation of
the book. Though it failed commercially
getting lost in the shuffle among many others that year with mixed critical
reception, it has since gained traction as one of Marlon Brando’s most
underrated performances playing against an equally if not more powerful Eiji
Okada in his strongest English language performance. The result strays far from the text though it
is worth noting co-author Burdick himself approved of the changes by Rebel
Without a Cause screenwriter Stewart Stern.
--Andrew Kotwicki




